Skip to main content
Google

Browse

Authorized Buyers

Google Marketing Platform

Filter

Duration
Difficulty
Awards
Live Events
  • Authorized Buyers API Basics

    Buyers can efficiently use many features of the Authorized Buyers through the Authorized Buyers API. See how to get API access set up and review the benefits of using the API for automated real-time bidding, efficient management of creatives, and...

    • Path
    • Duration 32m
    • Rating 5.0
    • Advanced
    • Award
  • Authorized Buyers Basics

    Learn the basics of Authorized Buyers and how buying ad impressions at auction can benefit your business. Take all the courses, pass the Assessment, and earn an Achievement to display on your profile.

    • Path
    • Duration 1.8h
    • Rating 4.8
    • Beginner
    • Award
  • Authorized Buyers Brand Controls Basics

    Learn the ways Google places ads on content and how you can use Google’s brand controls to achieve your unique brand appropriateness goals.

    • Path
    • Duration 14m
    • Rating 5.0
    • Beginner
    • Award
  • Dig into programmatic

    Get an in-depth understanding of programmatic capabilities. Take all the courses, pass the Assessment, and earn an Achievement to display on your profile.

    • Path
    • Duration 39m
    • Rating 4.8
    • Advanced
    • Award
  • Optimize bids and creatives

    Get an in-depth understanding on bid filtering and how to avoid it, including creative optimization. Take all the courses, pass the Assessment, and earn an Achievement to display on your profile.

    • Path
    • Duration 48m
    • Rating 5.0
    • Advanced
    • Award